July 7th, 2011
.....The previous blog talked about how the owner handles this recession. But what about the employees...How do they handle the recession? Most employees do not think about the fact that the true employer is not your immediate supervisor but YOUR CUSTOMERS. Suppose you were to lose ALL your customers. Your boss would go out of business and you would lose your job. How smart is that?
.....We have a lot of competition for these customers. If we do not give great service, they can always find someone else cheaper, who gives just as much "lousy" service. The word "lousy" is sarcastic, but if you expect people to pay good money in a recession you had better be greater than your competition. Otherwise you are the loser.
.....Suppose your customer was your own mother. Would you not give her special service? Treat her as a queen? Why not imagine all your customers to be family...brothers, sisters, cousins. First of all the job would suddenly become more fun because you would start making new friends. If you think of them FIRST and you Second, I guarantee that your business will hold together. You will not only keep your customers but get new ones by referrals. Do you think your employer will notice you over the other employees? You bet the boss will notice. If there had to be layoffs, would you not agree that you have given yourself job security.
.....I run an accounting business. Do I notice which employee takes personal care of the clients over the other employees? Would I likely give more work and therefore more money to the better employees. The answer of course is obvious. Even with the Great Recession going on now for many years and many employees out of work for a long time, it is amazing how many working employees still have attitude problems with their customers. This recession is not going away any time soon, so I hope they wake up before they find themselves out of a job and replaced by a better employee.
.....My seminars will explain in more detail how to survive this on going recession. So if you would like me to conduct a Free seminar in your home town let me know. It does not matter how many people will attend. Even a small group will have the advantage of getting one on one consultation from me for FREE.
.....Henry (CEO)
